Use these two resources for articles about your company's:
Look up a company, then click on the company name to display the full record.
Inspect the links in the right nav box called "Related Topics" - these are more links to articles about your company, focused on business functions like finance, management, products and services, sales and marketing,etc.
Do a company search and add a second search term like ‘strategy’ to the search form
Summaries of products, customers, competitors
In Lexis Nexis Academic
Use the "Search by Subject or Topic" dropdown box and choose Company Profiles option. From there you can search across all brands of profiles, or to focus on Hoovers, click Advanced Options and check Hoover's Company & Industry Reports. It's worth taking the extra steps because of the scope and breadth of the Hoover's reports. If you search across all brands of profiles, you can still filter the results by Publication on the left nav bar if you don't easily see the Hoover's reports in your results set.
under Company Details
Factiva is good for company background, business news and academic articles, and specializes in local and international news in English and many other languages. See the special News Pages tab for browsing.
Wall Street Journal
The fulltext of the WSJ is searchable by topic or browseable by day. It is our only source for fulltext of WSJ online.
What information is there on top management?
Hoovers report content in Lexis Nexis Academic
Use the "Company Profiles" search mentioned above.
Equity Pricing tab; also under Company Details - History tab there are easy to find summaries on LTD, changes in business & property holdings, capital stock actions
Company annual reports can be found on public companies' Investor Relations section of their websites. Also we have an archive of annual reports in the Mergent Archives.
How can I figure out my company's organizational structure?
Hoovers Reports and Corporate Affiliations profiles in Lexis-Nexis Academic - may describe key organizational units
Leadership Directories Online - if you are studying a Fortune 500 company, this directory lists key operating units of a company.
Uniworld Directories - these may help you understand what units are operating abroad or what international companies have operating units in the U.S.
GuideStar - for non-profit "990 filings" with the IRS. Sign up for free account, and it allows you to login to see the filings, which are like an annual report.
If you have a very small company, or start-up, try these if you can't find anything in the resoures listed above:
Rich's Business Directories for California - Search for biotech and high tech firms located in CA.
Encyclopedia of Associations - For non-profits not covered in the Leadership Directories.