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MAE 154 Product Design & Entrepreneurship: Companies

This guide contains links to Library and other resources that will help with class projects, specifically for finding background on market opportunity, relevant regulations, and competitors

Find articles about business strategy

Use these two resources for articles that might discuss more about your company's:

  • market strategies
  • finance policy
  • regulatory environment
  • growth strategies
  • human resources & more

What public sources of information are available on my companies?

Basic company history and chronology

Summaries of products, customers, competitors

What material is there for SWOT analyses?

What information is there on top management?

Where do I find firm spending on advertising and the advertising agency(s) of record?

Where can I get 10-year trends in a company’s financials?

How can I figure out my company's organizational structure?