Business: Popular Reading

Corporate social responsibility has entered the mainstream, but what does it take to run a successful purpose-driven business? A Harvard Business School professor examines leaders who put values alongside profits to showcase the challenges and upside of deeply responsible business.

Future-proof your business with net-zero emissions strategies that align with new economic realities. In the book, you'll discover what net zero emissions means, how to implement net zero emission business models, what the overall transition to a net zero emissions economy looks like, and, ultimately, how civilization itself will transition to net zero.

The author shares the leadership principles that help you cultivate an ethical workplace and legally protect your company. Ethical challenges ranging from designing a diversity and inclusion strategy to creating a process for handling harassment allegations or establishing an employee discipline or termination process can overwhelm even senior leaders. This quick-guide walks you through these and many more critical ethical challenges you'll face when managing a team and workplace.

This author is an expert at taking complicated ideas and untangling them for millions of readers. In The Data Detective, he uses new research in science and psychology to set out ten strategies for using statistics to erase our biases and replace them with new ideas that use virtues like patience, curiosity, and good sense to better understand ourselves and the world. As a result, The Data Detective is a big-idea book about statistics and human behavior that is fresh, unexpected, and insightful.

The key to advancing gender equality? Men. In this important book, they show that men have a crucial role to play in promoting gender equality at work and this book explains why, and how they can do it.

Are consumers who bought the products made by these workers in any way morally responsible for those injustices? Could buying a shirt at the local department store create for you some responsibility for the horrendous death in a factory fire of the women who sewed it half a planet away?

Ellis includes in-depth interviews with the executives and key leaders of Vanguard, clear takeaways and lessons from their experiences, a primer on ETFs, and Jack Brennan’s Leadership Principles. From the emergence of index funds to the success of exchange-traded funds, Inside Vanguard is a near-Shakespearian drama of individual human struggle and triumph. Audiobook format also available.

Julia Levy was a trailblazer in science and the biotechnology industry, seamlessly transitioning between academia and industry. Her story would be just as fascinating if it were happening today, and is even more engaging in that it took shape in the 1960s, at a time when women typically stayed home. It certainly wasn’t a time when women pursued PhDs in science, went on to be university professors, and then became CEOs of billion-dollar companies.

The executive chairman of Disney, Time's 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world's most beloved companies and inspiring the people who bring the magic to life.

This book looks at several successful African American women and chronicles their success, obstacles, challenges, and lessons learned. The authors have first person access to each of these women and break down their stories to help other aspiring entrepreneurs achieve their dreams of starting or owning their own business.

This book explains how and why our brains think in stories. Angus Fletcher, an expert in neuroscientific approaches to narrative, identifies this capacity as "storythinking." Drawing on new research in neuroscience and narrative theory, Fletcher explores the nature of imagination, innovation, and creativity.

Insight is the superpower that drives innovation and enables us to understand the world from other peoples' points of view, be they customers or colleagues, advocates or competitors. This new book from data storyteller Sam Knowles explains how to ask smarter questions - questions that, by design, stimulate more useful answers.

Designed as a guidebook for leaders at the beginning of their journey embracing neuroinclusion. This book will provide business owners, executives, managers, team members, and associates the tools to integrate strategies and techniques that will enhance their business, while improving the delivery of a quality experience for all. Autistic individuals often experience barriers when engaging with businesses. This book provides solutions and examples on how leaders can remove obstacles to develop supportive and inclusive environments.

Use this book to learn how to run a company with a focus on continuous improvement. It gives a brief history of the evolution of lean concepts, with a focus on lean accounting. This book guides the successful implementation and sustenance of lean and kaizen tools. The book addresses strategy and challenges for successful and sustainable implementation of a lean production system, daily management system and lean accounting system.

The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it. The rise of AI is shifting prediction from humans to machines, relieving people from this cognitive load while increasing the speed and accuracy of decisions. This sets the stage for a flourishing of new decisions and has profound implications for system-level innovation.

This updated, best-selling guide describes how to using financial models to determine if a stock is over or undervalued. Written by the founder and CEO of the world-renowned New York School of Finance, it provides clear and systematic guidance on accurately evaluating the soundness of a stock investment. This invaluable handbook equips investors with the tools necessary for understanding the underlying fundamentals of a rational investment and for making smarter investment decisions in any market environment.

This book is a comprehensive, global history of Silicon Valley, and its author covers why this area evolved the way it did. Palo Alto's weather is temperate, its people are educated and enterprising, its corporations are spiritually and materially ambitious and demonstrably world-changing. Palo Alto is also a haunted toxic waste dump built on stolen Indian burial grounds, and an integral part of the capitalist world system.

A leading economist answers one of today's trickiest questions: Why do some great ideas make it big while others fail to take off? List explains that scalable ideas share a common set of attributes, while any number of attributes can doom an unscalable idea. Drawing on his original research, as well as fascinating examples from the realms of business, policymaking, education, and public health, he identifies five measurable vital signs that a scalable idea must possess, and offers proven strategies for avoiding voltage drops and engineering voltage gains.

In a world in which internet troll farms attempt to influence foreign elections, can we afford to ignore the power of viral stories to affect economies? This New York Times best seller offers a new way to think about economic change. Spread through the public in the form of popular stories, ideas can go viral and move markets-whether it's the belief that tech stocks can only go up, that housing prices never fall, or that some firms are too big to fail.

The New York Times bestselling author of The Talent Code unlocks the secrets of highly successful groups and provides tomorrow's leaders with the tools to build a cohesive, motivated culture.

NYT bestselling author and well-known podcaster (The Tim Ferriss Show) crystallized his interviews with people who are living examples of striving for excellence in many areas of their professional and personal lives (business people, athletes, scientists, politicians, creatives). Ferriss probes into routines, philosophies, and personal experience and reports on ideas to aid self-development, financial and career success. We also have a print edition of this publication.

This NYT & WSJ Bestseller was ased on an in-depth analysis of over 2,600 leaders drawn and overturn the myths about what it takes to get to the top and succeed. Their groundbreaking research was the featured cover story in the May-June 2017 issue of HBR. This book provides practical advice from these findings, and is for everyone who aspires to rise up through the organization and achieve their full potential.

This successful textbook offers a practical framework for approaching and carrying out business in China. Updated to include information on new government policy on trade partnerships, commercial law, and anti-corruption drives, the fifth edition will continue to be the preferred text for international students of Chinese business and management studies and for practitioners with an eye on China.

In an increasingly interconnected and global business environment, it is crucial that businesses recognize how a better understanding of cultural differences can help to foster greater business success. This book will help you to develop essential cross-cultural insights for when business and marketing goes global through a range of frameworks.

As concise and practical as ever, this new edition brings together principles and new theories in intercultural communication, focusing on communication as the foundation for management and global leadership. This book includes completely updated case studies, with an increased emphasis on non-US perspectives, to show real-world applications across the globe. Richly illustrated with new examples and activities, this text is the ideal companion for any business student or manager dedicated to communicating more effectively in a globalized society.

This wide-ranging book addresses both the theory and practice of Korean business communication. It reviews major research trends of Asian business communication, and explores teaching of communication in Korean higher education. It also shows how Korean business professionals manage facework within the communication rules or cultural values. A useful book for researchers and students in Asian business communication; intercultural communication and global communication.

This book provides insights into Japanese production and operations management through the roles and human resource management of Japanese manufacturing engineers and how their roles contribute to efficient manufacturing. It looks at six industries i.e. automobile, electronics, business machine industries of the parts processing and assembly sector, steel, chemical and pharmaceutical industries of the material processing sector, and Japanese leading multinational companies. It also compares Japanese automotive firms with their German, French, and American counterparts.

The new playbook for innovation and startup success is emerging from beyond Silicon Valley--at the "frontier." For decades, the hot center of this phenomenon has been Silicon Valley. This is changing fast. Thanks to technology, startups are now taking root everywhere, from Delhi to Detroit to Nairobi to Sao Paulo. Yet despite this globalization of startup activity, our knowledge of how to build successful startups is still drawn primarily from Silicon Valley, this book changes that by looking at the startups popping up around the world.

Reboot tells the truth of what it is like to be at the helm of a global business. From the high highs of besting Karl Lagerfeld on global awards to the low lows of closing the doors on your dream.

Wei Yen explores how differences in world views between Eastern and Western thought and culture have on management and leadership behaviors, and explores how these differences impact today's leadership and management practices.

Cathrin Huber investigates the reputation of multinational corporations and provides novel insights and important implications for researchers and managers based on theoretical considerations and empirical analyses.

This book will teach you how to eliminate what customers hate and lead your market and customer satisfaction. Whether you're selling to consumers or business-to-business (B2B), perfection in the marketplace does not exist. When making buying decisions, customers are faced with an array of imperfect choices. Companies have learned that if you can eliminate what customers hate, you will instantly become the best option in your market. This book is the product of many years of front-line work with some of the top brands in the world and their customers.

Small and medium-sized enterprises (SMEs) are recognized as the backbone of today's world economy. It is essential that SMEs utilize social media to strengthen their performance, and this book uses that lens to explore topics such as corporate social responsibility, marketing frameworks, and social media adoption.

This book presents an in-depth, careful study of our understanding of the concept of beauty in everyday objects and its impact on markets and brands. Moving beyond artistic notions of beauty, it demonstrates how beauty is an asset that can be leveraged in the marketplace. The author provides a systematic analysis of beauty in commonplace objects and brands, drawing on cutting-edge research at the intersection of marketing and neurosciences.

The book covers important and upcoming areas of interest in the field including the rise of social media influencers, the use of memes, the functionality of social media, and the use of fear, guilt and shame in communications campaigns as well as positive emotions.

Updated for the first time in more than forty years, under the care of Dale’s daughter, this new edition introduces changes that keep the book fresh for today's readers, with priceless material restored from the original 1936 text. This book is a historic bestseller for one simple reason: Its crucial life lessons, conveyed through engaging storytelling, have shown readers how to become who they wish to be.

This book first examines the phenomenon of global business and then analyzes what is different about global business and, therefore, what is uniquely required to be a successful global leader. It lays out how companies can develop successful global leaders, and what individuals can do to develop themselves into successful global leaders.

The authors present a new "Five C" framework that focuses on the core aspects of team building. The book helps the reader assess how his/her team is performing on each of the 5Cs--context, composition, competencies, change, and collaborative leadership, and discusses options concerning how to improve team performance along each of these dimensions.

This book provides a rhetorical manual for political and business leaders to motivate followers even in times of hardship. It covers the fine art of persuasion and argues that there are four speeches every leader has to know: the opening speech, the executioner speech, the consolation speech, and the farewell speech.

This book covers leading organizations and motivating all who work there through optimism, enthusiasm and positive energy. It looks at drivers of short- and long-term success and covers how to have a positive organizational culture.