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Market Research: Latest Entrepreneurship Books

Your guide for market research and Lab-to-Market classes using UC San Diego Library resources.


Previously-featured titles:

Latest Business Books @ the Library

This RSS feed delivers the recently-added titles to our collection. Click the link to get more info on the item.

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Use the tools listed to find all the books in our collections. Here are some hints about useful subject headings or use the links to Roger, Circuit, Melvyl or WorldCat listed below to look on your own.

Series of interest

These are publishers' collections on a number of topics of interest to both new and seasoned managers, entrepreneurs and investors.

  • Management for Professionals (Springer)
    The e-books here cover many topics, from strategic planning to global supply chain to cyber security. Their emphasis is on practical advice for early-stage business improvement. 
  • The Lean Series (O'Reilly/Safari Tech Books)
    Books focused on many aspects of lean start-ups (UX, customer development, enterprise scaleability)

Research in Entrepreneurship

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Research Help

Adele Barsh's picture
Adele Barsh
Economics & Business Librarian

UC San Diego Library

University of California, San Diego

9500 Gilman Dr. 0175R

La Jolla, CA 92093-0175